Wilson Bros Garden (“we,” “us,” or “our”) is dedicated to cultivating not only beautiful gardens but also a relationship of trust with our fellow gardeners. This Privacy Policy outlines how we collect, use, protect, and share information gathered from visitors to plantsonlineshop.com. We are committed to handling your personal data with the same care and precision we apply to selecting our Colorful Bark Japanese Maples or Erosion Control Groundcovers.
By using our website, you consent to the practices described in this policy. We align our data practices with applicable privacy regulations to ensure a secure and seamless experience from browsing to checkout and beyond.
1. Information We Collect
To serve you effectively—whether you’re planning a border with 3-Inch Groundcovers or ordering a Climbing Hydrangea Vine—we collect information that helps us fulfill your orders and enhance your gardening journey.
- Personal Information You Provide: This includes your name, billing and shipping address, email address, phone number, and payment details when you make a purchase or create an account. This information is essential for processing orders for items like Fig Trees or Berry Plants and providing customer support.
- Transaction Information: Details of the plants and products you purchase, order history, and payment method (e.g., credit card, PayPal).
- Automatically Collected Information: When you visit our site, we collect certain data via cookies and similar technologies, such as your IP address, browser type, device information, and browsing behavior (e.g., pages viewed, time spent on our menus for Deer Resistant Vines or Evergreen Groundcovers).
- Communications: Records of your correspondence with us if you contact our support team at [email protected].
2. How We Use Your Information
We use your data with the same purpose-driven approach we apply to our plant collections—to provide Beauty & Solutions.
- To Process and Fulfill Your Orders: To complete transactions, arrange shipping (including calculating any applicable fees for your region), and send order confirmations and tracking information for your Apple & Crabapple Trees or Clematis Vines.
- To Communicate With You: To respond to your inquiries, send important account/order updates, and provide customer service.
- To Improve Our Website & Services: To analyze site usage trends, optimize our menu layout (such as the Groundcovers or Vines categories), and enhance your browsing and shopping experience.
- For Security & Fraud Prevention: To protect the security of your transactions and our website, consistent with our commitment to a secure checkout.
- Marketing (With Your Consent): To send you information about new plants, gardening tips, or promotions related to your interests (e.g., Flowering Vines or Drought Tolerant Groundcovers). You may opt-out at any time.
3. Sharing and Disclosure of Information
We value your privacy and do not sell or rent your personal information to third parties. We only share your data in the following limited circumstances, necessary to cultivate your garden vision:
- Service Providers: We share data with trusted partners who perform services on our behalf, such as payment processing (e.g., for credit cards or PayPal), shipping carriers (to deliver your Berry Plants), and email delivery services. These partners are contractually obligated to protect your data.
- Legal Compliance: We may disclose information if required by law, regulation, or legal process, or to protect the rights, property, or safety of Wilson Bros Garden, our customers, or others.
- Business Transfers: In the event of a merger, sale, or transfer of our assets, your information may be transferred as part of that transaction, with notice provided to you.
4. Data Storage and Security
Your security is our priority, from checkout to cultivation. We implement robust measures to protect your information:
- Secure Storage: We store your personal data on secure servers and retain it only as long as necessary to fulfill the purposes outlined in this policy or as required by law.
- Encryption: All sensitive payment information is encrypted in transit using industry-standard SSL (Secure Sockets Layer) technology, the same security foundation that protects your checkout.
- Payment Data: We do not store your complete credit card details on our servers. Payment data is handled by our secure, PCI-compliant payment gateways.
- International Transfers: As we serve a global community of gardeners (with shipping to most international destinations), your data may be processed in the United States or other countries where our service providers operate. We ensure appropriate safeguards are in place for such transfers.
5. Your Rights and Choices
You have certain rights regarding your personal information, which we respect and facilitate:
- Access and Correction: You can access and update your account information (like your address for shipping Edible Vines) by logging into your account on our website.
- Marketing Communications: You can unsubscribe from our promotional emails by clicking the “unsubscribe” link at the bottom of any marketing email.
- Data Deletion: You may request the deletion of your personal data, subject to certain legal obligations we may have (e.g., retaining transaction records for tax purposes).
- Do Not Track: Our website does not currently respond to “Do Not Track” browser signals. You can manage your tracking preferences through your browser settings and our Cookie controls.
- To exercise these rights, please contact us using the details in the Contact Us section below.
6. Cookies and Tracking Technologies
Like a garden uses sunlight to grow, our website uses cookies and similar technologies to function effectively and provide you with a personalized experience.
- What Are Cookies: Cookies are small text files placed on your device that help us remember your preferences (like your shopping cart containing Flowering Groundcovers), understand how you navigate our site, and improve its performance.
- How We Use Them: We use cookies for essential functions (like maintaining your session during checkout), for analytics (to see which plant categories, like Japanese Maples, are most popular), and for marketing (to show you relevant ads on other platforms).
- Your Control: Most web browsers allow you to control cookies through their settings. You can usually set your browser to refuse cookies or alert you when they are being sent. Please note that disabling some cookies may affect the functionality of our website, such as the ability to complete a purchase.
7. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will post the updated policy on this page with a revised “Last Updated” date. We encourage you to review this page periodically, especially before placing an order for your next Blackberry Plant or Aronia.
8. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please reach out to our dedicated support team. We are as committed to your privacy as we are to helping you build a beautiful, purposeful landscape.
Email: [email protected]
Postal Address:
Wilson Bros Garden
Attn: Privacy Inquiry
1472 Dola Mine Road
Durham, US 27704
Last Updated: October 26, 2023
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